About Us

The Beginning

In 1974 in a small workshop on the outskirts of Stoke on Trent Ernest Haig Hassell and his sons established

the Hassell company.

Starting with only a few employees the company supplied Mechanical Engineering Services principally to the

Quarrying Industry. With this small beginning and many years of experience the company soon needed

additional workshop capacity. With an interim move to rented workshops north of the city, a prime site was

eventually secured at Trentham in 1985 and it was there that the companies activities have grown , providing

products and services to a variety of industries.

Sennebogen - Craneline to the UK

In 1998 the Sennebogen distributorship was agreed and Sennebogen cranes were slowly but surely

established in the UK and Ireland. This business now being an important area of the companies activities.

Two years later Hassell began the design and development of a range of heavy duty tracked hopper

feeders, this equipment will form a major part of the companies business in its traditional supply to the

quarrying industry and other associated industries handling bulk materials.

Introduction - Greenline to the UK

In January 2005 E.H.Hassell and Sons Ltd of Stoke on Trent became the nominated distributor for the

range of Sennebogen Green Line Material Handlers for all industries in the GB and N.Ireland. The

distributorship will also cover the Port Sector in Ireland.

The Sennebogen Green Line offers a wide range of machines suitable for handling scrap, timber and sand

and gravel; additionally the range covers most applications in the port, recycling and the waste handling

industries. Hassell have been the Sennebogen Crane Distributor for the past six years and have

successfully taken a large percentage of the UK Crawler Crane Market, including some Harbour Mobile

Crane business within the Port Sector.

The new arrangements between Sennebogen and Hassell include sales of both new and used machines,

including a full parts and after sales service.

Having the full Sennebogen product line Hassell have the opportunity to substantially strengthen

Sennebogen’s name throughout the dealer territory.

Sennebogen Introduction

For over half a century, SENNEBOGEN’s success and ability to set new standards have been making history in the construction machinery sector. True to the motto ‘the more things change the more they stay the same’, SENNEBOGEN has made an active and innovative contribution to developing technology and the market.

The history of the development of SENNEBOGEN

With its established name and stability, SENNEBOGEN is well equipped for the future. We recognise that continuity is particularly important in times of rapid change. We will continue to stand for innovation, quality and reliability in the future.

1952 Erich Sennebogen, aged 21, founds his own company making agricultural machinery in Pilling near Straubing.

1953 The first rope machines for the agriculture are produced. The company has 13 members of staff.

1957 The first rope excavators for the building industry are developed and produced.

1959 The rapid growth of the company forces him to expand. A new plant is opened in Straubing.

1960 The 1000. mobile rope excavator leaves the plant.

1962 Alongside the traditional mechanical rope excavators, SENNEBOGEN develops the first hydraulic excavators (SH40, SH50, SH60).

1969 SENNEBOGEN develops the world’s first fully hydraulic rope excavator – a milestone in rope excavator technology.

1970 The company develops a new generation of hydraulic excavators and successfully launches it on the market (S451, S467, S517, S755, S1164).

1980 SENNEBOGEN develops the hydraulically adjusting articulated boom. This innovation changes the face of hydraulic excavators and today is worldwide standard.
Sennebogen develops the EVS-3 cycle hydraulic system, setting new standards in speed and efficiency.

1984 Meanwhile develops and produces Sennebogen special base carriers of every description. Highly renowned partners world-wide successfully uses these special devices.

1989 The decision to build another plant in Wackersdorf is the next step in the expansion strategy. An ultra-modern production plant for mobile excavators is developed on a 160,000 m² site.

1991 Official opening and start of production in Wackersdorf.

1993 SENNEBOGEN develops singular telescope crane with mobile and track undercarriage and trend-setting technology.

1998 New dimension in the 200 t class presented: the 6180 HD Starlifter –specialist implement carrier and crawler crane is a roaring success.

2001 Presentation of a new generation of HD rope cranes and crawler cranes at bauma in Munich.70th birthday of company founder and owner Erich Sennebogen.

2004 The product line of telescope cranes extended by 683 mobil/crawler-type vehicle with 80 tons of load and 42 meters boom length. Sennebogen presents the first machine of the 7er series particularly for the timber industry.

2008 Erection of the additional works 2 in the industrial park Straubing-Sand with a total area of 125.000 m² and an investment of more than 30 million EURO.

Ing. BONFIGLIOLI SPA Introduction

In 1953 Gaetano Bonfiglioli established the company and still remains a family owned and run company.

Bonfiglioli machines are manufactured in Bologna and they have a large worldwide sales and support network.

Bonfiglioli machines are designed and built specifically for processing scrap metal.

The car baler, horizontal and vertical shears are completely transportable.

The machines are available in diesel or electric versions

As a company, Bonfiglioli employs around 150 people